SEDCOM brand identity

SEDCOM instructed The Shape to carry out a brand overview and look at how to take it forward. After carrying out a detailed review, our proposal was to keep the existing logo, but to use the key colours across all the marketing materials to create consistency. On the website this translates into a coloured strip on every page. The key new developments we provided were a series of icons to make I.T. human and visual, along with the powerful strap line - Superior I.T. Solutions.