SDB Group
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Project Description
Firstly, the business needed a name. The Shape provided three options with the SDB Group coming out the winner. Secondly, we then started on the brand identity development. With the aim to give the company a strong first impression. Thirdly, we finalised the identity and created the core assets for the SDB Group.
The SDB Group work closely with sportsmen and women, maximising their careers. As a young footballer Shane Buchanan moved to Milan early in his journey. He regrets not seeking the right guidance.
In this paragraph, I'm going to explain how Shane and his close team support, advise players and educate their families. Using the knowledge and experience gained from the industry.
The Shape team developed a close relationship with Shane to get a strong feel for his core values and industry experience across the key areas of practice:
1 - Worldwide Player representation
2 - Contract negotiation
3 - Property advice
4 - Independent Tax advice
5 - Branding
6 - Brand awareness
7 - Assistance in media training
8 - Independent Financial advice
9 - Intermediary partnerships worldwide
10 - Endorsement advice
Therefore the brief was to create a professional brand identity with a with a warm creative concept. And the brand identity chosen by the client uses the company's initials in the style of a footballers autograph to make it personal and relevant.
With any new brand it is important to be able to own a relevant domain name. The Shape suggested and obtained www.sdbgroup.club for the client.
One of the first elements put in place was the company page on LinkedIn - SDB Group Club.
Moreover, if your business can benefit from great work like we achieved on the SDB Group brand identity development - contact us today.
See more of our other branding projects in our portfolio section >
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