LORE ORE Fashion Label Branding
Brand Identity
Project Description
The brief was to create brand identity for Aura Maria and her fashion label.
The new branding would allow the label to evolve into mainstream fashion as well as focusing on bespoke couture designs. Our creative team worked closely with Aura to retain an elegant and simple look with a touch of bespoke by crafting the letter 'O' in 'ORE' to connect with the letter 'E' in 'LORE' with the added line.
• Name creation
• Logo development
• Image styling
• Marketing Strategy